“Better Together Health: High Tech and High Touch – The Patient-Physician Relationship in the New Millennium,” the first of the annual campaigns sponsored by the Council of Accountable Physician Practices, has won the PR World Award with its public relations partner, Scott Public Relations. The campaign, designed to raise awareness of the effectiveness of multi-specialty medical groups and systems of care in improving care quality and cost, was honored for its effective promotion and media relations work. View the highlights of this event here.